Alex Schwarz is CEO of NIO Europe
Alex Schwarz is heading NIO Europe, leading the organization as it expands its offering of joyful and meaningful experiences to new users across the region.
Alex is in charge of building the NIO community and brand in Europe. With community and user experience being at the heart of our offering, he will take care of the entire user value chain starting from our cultural meeting points – our NIO houses, to our state of the art smart EVs, to our unique power solutions incl. battery swap, our worry free Battery-as-a-Service solution, to establishing a premium service network and evolving a digital community offering that delights our members at all steps of the NIO journey.
Alex brings experience from several top management positions at ebay, PayPal and Airbnb where he was the General Manager for the DACH region, in charge of building the community and running the business.